Product mix → Focus on product variety.
Price mix → Pricing strategy discussed.
Promotion mix → Marketing tactics highlighted.
Physical distribution mix → Distribution methods mentioned.
Answer is: 2
CUET UG 2024 — Business Studies Business Studies
They are able to charge higher price than their competitors.' Which element of marketing mix is discussed in the statement?
Verified 13 Jul 2026.
Product mix
Price mix
Promotion mix
Physical distribution mix
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